NITRO IN THE CANE 2026

About the Event

Nitro in the Cane is one of Palmyra Dragway’s headline motorsport events, showcasing high‑horsepower nitro machines in an adrenaline‑charged racing experience.
Held Saturday 29th August 2026, the event delivers full quarter‑mile drag racing action combined with the thunder of nitro from 3pm onward.

The event is hosted at Palmyra Dragway (Mackay, QLD) and run in conjunction with PDRC Championship Round 3.

Key Event Features

  • Full quarter‑mile racing from 12pm
  • Nitro showcase from 3pm
  • Feature race vehicles including prominent nitro and blown outlaw machines
  • High spectator engagement and large motorsport audience
  • Family‑friendly regional motorsport festival atmosphere
  • Event information and tickets via palmyradragway.com.au
DOWNLOAD A COPY OF THE SPONSORSHIP PACKAGES

Sponsorship Opportunities

1. Naming Rights Partner – “Major Event Partner”

  • Event co‑branding with logo on all promotional artwork
  • Priority placement on event posters, website & social channels
  • PA announcements during racing
  • Display space in prime location at event
  • VIP race passes for guests
  • Opportunity for on‑track presentations and media interviews

2. Gold Sponsor

  • Prominent logo placement on event promotions
  • Inclusion in all social media campaigns
  • Banner placement at track
  • Announcements throughout the event
  • VIP passes

3. Silver Sponsor

  • Logo on promotional materials (digital + on‑site)
  • Social media acknowledgement
  • Option for trade stand

4. Bronze Sponsor

  • Logo listed on event website & supporter board
  • Acknowledgement during the event

5. Product / In‑Kind Sponsor

  • Supply of goods, services, or prizes
  • Benefits tailored to contribution value

Why Partner With Nitro in the Cane?

  • Strong regional motorsport following
  • High‑energy, visually spectacular racing
  • Loyal community engagement
  • Cross‑promotional opportunities with PDRC
  • Affordable sponsorship options for businesses of all sizes